Work With Pauline
Pauline creates original content for short-stay properties across Australia, combining editorial storytelling, photography, social media and PR to help stays get seen, shared and booked.
Visual Library
All the good bits, captured.
Created by well-travelled creative duo Pauline and Kieran Morrissey, each collection of photography and short-form video captures the spaces, details and little rituals – building a visual library for websites, booking platforms, social media and editorial.
20–30 professionally edited photographs
5 short-form video clips
Interiors, exteriors, details and lifestyle imagery
Surrounding landscape and sense of place
High-resolution and web-ready files
Pricing: $1,800 + GST (multi-property packages available)
Photography Examples:
Story Time
Every stay has a story.
With years spent writing about property, travel and lifestyle for leading Australian publications, Pauline brings an editorial eye to each stay – capturing its property, landscape, people and experience in a story made to travel across web, social, marketing and editorial.
800–1,000 word original story
Property, landscape, location and stay experience
Interviews with owners/hosts where relevant
People, history and stories behind the property
Edited and ready to publish across your channels
Pricing: $800 + GST (multi-story packages available)
Editorial Examples:
Stay Social
You host. We’ll post.
An ongoing Instagram partnership that turns your property, people and place into content worth following – from planning and writing to posting and engagement, keeping your account active while you get on with hosting.
Monthly Instagram content planning and calendar
2 feed posts, carousels or Reels per week
Caption writing, scheduling and publishing
Stories and light community engagement
Monthly insights and ongoing content direction
Pricing: From $800 + GST per month (frequency and multi-property packages available)
Post Examples:
PR Push
Good stays deserve good press.
A one-month PR push for stays with a story worth sharing – from finding the angle and preparing the pitch to targeted media outreach and follow-ups. Pauline only takes these on when her editorial instinct says there’s genuine potential for coverage, making it worthwhile on both sides.
Week 1 – Story + strategy: Find the strongest editorial angle and identify the right media
Week 2 – Pitch prep: Develop the pitch and prepare media-ready assets
Week 3 – Outreach: Personally pitch relevant travel, design, property and lifestyle contacts
Week 4 – Follow-up: Follow up with media, respond to requests and pursue opportunities
Pricing: $2,500 + GST per one-month PR push
*Media coverage is earned and cannot be guaranteed.
Feature Examples:
Testimonial
— Sarah Andrews
Creator of The Hosting Masterclass